{"id":8071,"date":"2022-09-14T09:29:36","date_gmt":"2022-09-14T09:29:36","guid":{"rendered":"https:\/\/learninghome.site\/?post_type=courses&p=8071"},"modified":"2022-09-14T09:29:52","modified_gmt":"2022-09-14T09:29:52","slug":"fb-ads-on-track-52-minutes","status":"publish","type":"courses","link":"https:\/\/escuelaencasa.com\/es\/courses\/fb-ads-on-track-52-minutes\/","title":{"rendered":"FB Ads On Track – 52 minutes"},"content":{"rendered":"

In this specific video training course, you will get to watch over my shoulder – step-by-step, click by click – and learn what you need to do to install your Facebook Ad Pixel tracking.<\/span><\/p>\n

It\u2019s a fact that – Facebook Ads can be very profitable for your business.<\/span><\/p>\n

But it\u2019s also a way to lose a lot of money if you don\u2019t do it right.<\/span><\/p>\n

What I mean is…<\/span><\/p>\n

There\u2019s a lot of courses out there on ads but they assume you know how to setup the Facebook Pixel and implement the tracking within your funnel.<\/span><\/p>\n

The reality is there are standard events that track certain steps thru the funnel.<\/span><\/p>\n

Placing the same pixel code without any changes on all your pages won\u2019t do you any good.<\/span><\/p>\n

In short – How do you know when people visit your site, your shopping cart, and when they make a purchase?<\/span><\/p>\n

How do track when someone becomes a lead?<\/span><\/p>\n

Or perhaps they visit but don\u2019t purchase right away?<\/span><\/p>\n

How do you make ads to target those people?<\/span><\/p>\n

Without the proper pixel tracking in place, you would not know. This is why most people lose when it comes to paid traffic.<\/span><\/p>\n

Introducing…<\/span><\/p>\n

Facebok Ads On Track<\/span><\/p>\n

\u00a0 9 Part Video Course<\/span><\/p>\n

Here’s a list of this 9-part video series in more detail:<\/span><\/p>\n

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Video #1 – Introduction to FB Tracking<\/span><\/p>\n

Have you ever wondered why your Facebook ads don\u2019t convert? The reason why is that most people do not train their Facebook pixel correctly. In this video, we will discuss what that means and why that is important. You will also be given a quick overview of the course itself and what you need to get started.<\/span><\/p>\n

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Video #2 – Business Manager Setup<\/span><\/p>\n

Before you create your Facebook pixel, let\u2019s discuss why you need to have a business manager. There\u2019s a big reason why Facebook created the business manager and why you need to centralize access to all of your pages, your pixels, your ad accounts, and much more.<\/span><\/p>\n

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Video #3 – \u00a0Create a Facebook Pixel<\/span><\/p>\n

Now, it\u2019s time to show you how to create a Facebook pixel. Did you know that you can create several pixels per account? The big question is – should you create a pixel for your whole business? Or should you create several different pixels? This is something that most people do not think about and they do it incorrectly. \u00a0In fact, doing this wrong will give you horrible results.<\/span><\/p>\n

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Video #4 – Standard Events Overview<\/span><\/p>\n

Before I give you some practical application and real life examples, it\u2019s important to understand why standard events are important and how they can tell you what is happening within your funnel.<\/span><\/p>\n

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Video #5 – Email Opt In Funnel Events<\/span><\/p>\n

The first real life practical example is a simple email opt-in funnel. \u00a0 This consists of a landing page that asks people to fill out their name and email address in exchange for something for free. In this video, you\u2019re going to learn how to know how many people visited your opt-in page and how many filled out the form. Or how many people visited the page, but did not fill out the form.<\/span><\/p>\n

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Video #6 – Abandoned Cart Funnel Events<\/span><\/p>\n

The next funnel is crucial if you are selling your product and have people abandoning the cart. Let\u2019s say for example that 100 people visit your site, and 10 people are interested in purchasing. So, they click the \u2018add to cart\u2019 button but never purchase the product. Without the proper tracking, you would never know this information, and this is exactly how most business owners run their businesses. \u00a0 You\u2019ll learn how to properly set this up in this video.<\/span><\/p>\n

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Video #7 – Purchase Funnel Events<\/span><\/p>\n

Next up, you have the purchase funnel which is similar to the previous video. However, we will take it one step further. This allows you to see who came to your sales page and purchased versus who came to your sales page and did not purchase. This will allow you to retarget them at a later date. \u00a0Or perhaps you want to run an ad solely to people who purchased? This is for you!<\/span><\/p>\n

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Video #8 Lead Form Funnel<\/span><\/p>\n

A lot of consulting or service based businesses utilize this funnel. Basically, it consists of getting people to a page for the intent to fill out a form. Perhaps you want to get them to schedule an appointment so that you can sell to them at a later date<\/span><\/p>\n

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Video #9 – How to Test Your Pixel Is Active<\/span><\/p>\n

Once you have installed new pixels throughout your funnel, the big question is – how do you know if it is working? How do you know if those standard event pixels were placed properly? \u00a0More on that in this video.<\/span><\/p>\n

So, grab this video course today and begin setting up your Facebook ad pixel tracking\u2026 \u00a0the right way.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

In this specific video training course, you will get to watch over my shoulder – step-by-step, click by click – and learn what you need to do to install your…<\/p>","protected":false},"author":1,"featured_media":7523,"template":"","course-category":[40,62,46,61],"course-tag":[],"class_list":["post-8071","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-computers-education","course-category-digital-marketing","course-category-online-business","course-category-self-help-training"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/escuelaencasa.com\/es\/wp-json\/wp\/v2\/courses\/8071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/escuelaencasa.com\/es\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/escuelaencasa.com\/es\/wp-json\/wp\/v2\/types\/courses"}],"author":[{"embeddable":true,"href":"https:\/\/escuelaencasa.com\/es\/wp-json\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/escuelaencasa.com\/es\/wp-json\/wp\/v2\/media\/7523"}],"wp:attachment":[{"href":"https:\/\/escuelaencasa.com\/es\/wp-json\/wp\/v2\/media?parent=8071"}],"wp:term":[{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/escuelaencasa.com\/es\/wp-json\/wp\/v2\/course-category?post=8071"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/escuelaencasa.com\/es\/wp-json\/wp\/v2\/course-tag?post=8071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}